The Business Idea Behind Subscriptions
The media plays the role of informing citizens but the news is a profitable business.
In many parts of media and social media, subscriptions are a group of followers who follow the page or channel consistently. The same applies to newspapers and agencies and they must come up with a way to make subscriptions a privilege and in turn a demand. Most newspaper subscriptions have a subscriber’s section where only subscribers can read certain releases and publications but in hindsight as public as news and information have become what newspaper subscriptions are selling is a writer’s views and well-informed opinion.
The demand they should be pushing is less fake news, this is what most public and available information is suffering from so if a newspaper subscription guarantees factual news from the source, then people will see it worth it to have a newspaper subscription for its credibility.
How do you subscribe to a newspaper?
Subscriptions must be made as easy as possible so that you do not change your mind in the process of choosing to subscribe and with most newspapers, the top right-hand corner of the page would have a subscribe button to press and quickly move you to submit your banking details and most times, you’d have a news pop on your google and you’d be given one paragraph of an interesting story and to be asked to subscribe before getting into the second paragraph. If you want to subscribe without being tricked into being a subscriber or if you have a specific paper, you’d like to follow these are the steps you’d be able to become a subscriber in most newspaper subscriptions.
Steps to Newspaper subscriptions
Visit the digital newspaperClick subscribeSubscribe package will appearSelect your preferred packageYou’ll be asked to create an account or log in using your Google accountYou’ll proceed to the payment sectionConfirm (recurring or once-off)
Subscription Packages
The packages offered will be different with every newspaper some accounts you are only able to read but not comment on. There are accounts where you can log in with different devices at the same time at a higher price, you can also be offered a family package that will offer different device access and educational articles for children and teenagers.
The good that subscriptions have is carrying consistency and they are censored which is good mainly because editors and writers will always listen to their subscribers. Where the subscriber did not like the way, a certain story was delivered or the repeated writing of the same topic, these can be fixed in a way to suit subscriber preferences.
Conclusion
There is no lie that news can travel fast but fake news travels faster so newspapers employ professional journalists that follow the rules of publication when writing a story this means getting all the relevant sources and being able to quote directly from the source.
Newspapers might suffer from a lot of bias which means if you are a subscriber of a newspaper, you might be subject to one side of the story, we see this in political reporting a lot, and by subscribing you give an agency the power to dictate your thoughts of a certain topic.
Why do I have to pay a subscription?
Newspapers profit a lot from adverting and with fewer people more likely to purchase a hardcopy agency best alternative is to have subscribers to maintain research and reporting standards.
How do I get the paper online?
The most direct way is to go on the website to get the latest releases but with most newspapers, you can register your email and get a paper on your email daily. Technological developments have also allowed for the creation of Apps that are easily accessible on your mobile.
With how many devices can I access my subscription?
There is no straight answer because with most newspapers it will depend on your package and limits for every package.
What is the period of my subscription?
The subscription will have different periods from weekly subscriptions where a subscriber pays a certain amount every week, the most common will be a monthly subscription where a subscriber pays for their subscription every month. An annual subscription can also be offered by some newspapers, annual subscriptions normally have discounted amounts.
