If one thing’s for certain about the current media landscape, it’s that there just aren’t enough different subscription streaming video services all competing for the consumer dollar. Or at least that’s what most content providers seem to think nowadays, with a continuing onslaught of new streaming services and/or over-the-top cable-style skinny bundles announced on a seemingly constant basis.

According to a new report by Bloomberg, the latest media giant to throw its hat into the subscription video ring will be NBC Universal, or more accurately, their parent company Comcast. While neither Comcast or NBCU has offered an official comment on the report as of yet, Bloomberg asserts that Comcast is planning to launch an NBCU-specific service that would feature content from NBC’s broadcast network, along with related cable channels like USA, Syfy, and Bravo. The entire line-up of included content – as well as whether live streams of said channels would also be included – is said to be presently undecided.

Also reportedly undecided is whether this potential NBCU streaming service would include access to live sports. As anyone who pays even minimal attention to the streaming side of the TV business will know, sports broadcasts often prove to be a sticking point when live televised content makes the move online.

Before anyone gets too excited, though, those interested should be aware that if Comcast does indeed go forward with a standalone NBCU streaming service, it likely won’t happen for quite some time. As part of getting governmental approval for its acquisition of NBCU back in 2011, Comcast had to agree to certain conditions, some of which would make it very difficult to launch a service comprised entirely of content the company itself owns. The restrictions in question expire in September 2018.

Next: AMC Developing Subscription Streaming Service With a Catch

Source: Bloomberg (via Deadline)